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The emblem of the 2012 Olympics was "an artistic failure"

June 5 2007

Organizing Committee of the 2012 Olympics in London, presented to the public official emblem of the Games.

As reported by General newspaper, the image symbolizes the digits of the year the Olympics - "2", "0", "1", "2". Colours of the symbol is quite simple: the logo will be used in four colors - blue, green, orange and purple.

Around a new character is a scandal. In particular, policy-conservative Bob Neill described the logo as "abhorrent" and the founder of the London Design Museum, Stephen Bayley said: "This is an absolute mess, an artistic and commercial failure of a scandal."

The head of the organizing committee of "London 2012" Lord Sebastian Coe, in turn, said: "This is a brand that will bring people together. He is a dynamic and diverse. It represents a structure that will host the competition, the games themselves, which will be filled with Olympic spirit. This should inspire young people around the world and encourage them to participate in the Olympics. "

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